Board of Advisors
Bob Seebohar
Bob Seebohar is a nationally known board certified specialist in sports dietetics,a strength and conditioning specialist and a USA Triathlon Certified Elite Level III and Youth/Junior Certified Coach. He was previously the Director of Sports Nutrition at the University of Florida and most recently, a sport dietitian for the US Olympic Committee. In 2008, Bob traveled to the Summer Olympics with Team USA and was the sport dietitian for the Olympic Triathlon Team. He currently owns Fuel4mance, a sports nutrition consulting company, Elite Multisport Coaching, an endurance coaching company for adult athletes and Kids that TRI, a non-profit youth triathlon organizatio  Bob was the sport dietitian and strength coach for Susan Williams, the 2004 Olympic Triathlon Bronze medalist, was the personal coach of Sarah Haskins, 2008 Olympian in triathlon and the personal coach of Jasmine Oeinck, 2009 National Elite Triathlon champion.  Bob has coached many recreational athletes to new personal records and many professional and Olympic athletes.  He is currently the consulting Sport Dietitian for the USA Triathlon Olympic and Developmental athletes and the US Sailing Olympic and Developmental athletes and teams. Bob has an undergraduate degree in Exercise and Sport Science, a masters degree in Health and Exercise Science and a second masters degree in Food Science and Human Nutrition, all from Colorado State Universit   Bob is an accomplished writer having authored many books including “Nutrition Periodization for Athletes”, “Metabolic Efficiency Training: Teaching the Body to Burn More Fat”, “Performance Nutrition: Applying the Science of Nutrient Timing”, “Metabolic Efficiency Training Recipe Book”, “Sodium Loading Protocol for Endurance Athletes”, “Caffeine Protocol for Endurance Athletes”, and Neuromuscular, Dynamic and Functional Strength Training Exercises for Endurance Athletes”.  He has also written many chapter for sports nutrition textbooks and produced the DVD, “Strength Training for Triathletes” in conjunction with USA Triathlon Practicing what he preaches, Bob is a competitive endurance athlete having competed in hundreds of multisport races, most notably six Ironman races, the Boston Marathon, the Leadville 100 mile mountain bike race and the Leadville 100 mile trail running race.  In 2009, Bob successfully completed the Leadman series in Leadville which consisted of a marathon, 50 mile mountain bike race, 50 mile trail run, 100 mile mountain bike race, 10 kilometer run and a 100 mile trail run in the span of 7 weeks.

For more info about  Bob Seebohar click here to visit his website

James Fleischle, MD

Dr. Fleischles impressive resume includes: Head Team Physician and Orthopaedist for UNC at Charlotte, Orthopedic Physician for several NASCAR teams, Team Physician – Charlotte Knights, White Sox Triple A Affiliate Team Physician: East Meck High School & Myers Park High School,  Director of OrthoCarolina Sports Medicine Fellowship Program Board and and  Reviewer for the American Journal of Sports Medicine and Wells Fargo Championship Physician Specialty Team.

Ian Adamson​
Ian Adamson is a world-renowned international athlete, event producer and sports medicine professional. He has applied his engineering, medical expertise and organizational skills over the past 20 years to achieve multiple world championship wins, world records and X-Games medals. Ian currently produces and directs running medical conferences, symposiums and clinics worldwide. Ian's Honors and Awards Include: 

3x Guinness World Record Holder for endurance kayaking: 262 miles in 24 hours.
7x adventure race World Champion
Gold, Silver and Bronze medals at the ESPN X-Games
1998, 2012-2013 Competitor Awards Parade of Champions
2012 Boulder Sports Hall of Fame
2006 Men's Journal Adventurer of the Year
2002 - 2006 International Adventure Race Team of the Year (captain) Awarded patents for CPR training devices, heart pacemakers, running shoes University Blue (All Australian) for canoe and kayak.

 For more info about Ian Adamson click here to visit his website

Dr. Izzy Justice

Dr. Izzy Justice is one of the premier sports neuropsychologist in the world, being the first to introduceEmotional Intelligence (EQ) to professional sports. He presently works withseveral professional athletes in a myriad of sports as well as professional coaches. Dr Justice is co-author of the Amazon Best Seller TriathleteEQ, co-authored with 5-TIme Ironman Champion Heather Gollnick (

Dr. Justice is currently CEO of Qeureka, Inc. Prior to that, he was the the CEO and Founder of EQmentor,Inc., recognized as a company with one of the most significant innovations in professional development in the past 10 years. Izzy was a Partner at Cerner Corporation, and also worked at Andersen Consulting and Deloitte.  He brings over 20 years of experience working with dozens of companies worldwide providing them with consulting services during major transitions, cultural changes and strategic innovations. He is a sought-after advisor to Boards and Executive Teams and has been an executive coach for several Fortune 100 senior executives.  He is a Certified Six Sigma Master Black Belt which distinguishes him as one of the very few in the country with that level of expertise.

Aside from Triathlete EQ Izzy has published four other books on management and leadership. His highly acclaimed weekly blog is read world wide (

Bob Driver, MD
Dr. Driver received his Medical Degree from MCP-Hahnemann University and completed his residency in Emergency Medicine at Allegany General Hospital. An avid cyclist for over 15 years Dr. Driver has developed a keen interest in human performance and has recently shifted his focus towards Medical Wellness and Sports Medicine.